#BeCrueltyFree campaign applauds largest beauty market in South America for restricting cosmetics animal testing
Humane Society International / Global
Brasilia, BRAZIL—A partial ban on animal testing for cosmetics in Brazil was introduced by the National Council for the Control of Animal Experimentation via regulatory restriction No. 58, of Feb. 24, 2023, published today in the Union Official Journal. The restriction prohibits animal testing for cosmetic ingredients with “known effects” and obligates the use of alternative methods for “unknown ingredients.”
Humane Society International government affairs specialist in Brazil, Antoniana Ottoni, said: “We are thrilled to see our efforts come to fruition after a decade of campaigning resulting in state bans and federal progress. This new Brazilian norm is a welcome next step in the right direction and something for which we have long advocated. However, a domestic testing ban on its own will not prevent the import and sale of newly animal-tested cosmetics from other countries. This will put our personal care industry at a competitive disadvantage, and fall short of the cruelty-free beauty sector that Brazilian consumers have made clear that they want. For this reason, our work to secure a federal law must continue, and we look forward to working with the Chamber of Deputies to build on this positive momentum to see a federal law in place this year.”
As an extension of the Ministry of Science and Technology, CONCEA does not have the legal jurisdiction to include certain important issues in its resolutions, including a restriction on marketing cosmetics that rely on new animal data. As such, the new CONCEA normative should be seen as a partial solution only, and one that requires the support of lawmakers to augment.
At the end of last year, language for a federal bill was agreed to by Humane Society International and The Brazilian Association of Personal Hygiene, Perfumery and Cosmetics Industry, and through a cooperative effort, it cleared the Federal Senate. Today, PL 3062/2022 is in urgent status and stands ready for approval by the Chamber of Deputies, and contains all the essential provisions to complement the CONCEA normative and guarantee an end to cosmetic animal testing in Brazil.
Humane Society International has led a decade-long global effort to outlaw animal testing for cosmetics and has played a pivotal role in securing national bans in India, Norway, Switzerland, South Korea, Australia and Mexico. #BeCrueltyFree Brazil, led by Humane Society International and Te Protejo, was instrumental in attaining state-level bans in São Paulo, Rio de Janeiro, Mato Grosso do Sul, Minas Gerais, Amazonas, Pará, Santa Catarina, Paraná, Pernambuco, Espírito Santo, Acre, Paraíba and the Federal Distict.
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Media Contact: Antoniana Ottoni: aottoni@hsi.org; +5561981403636
Humane Society International
KOREA—A joint public-private discussion forum will take place on Feb. 8 at the National Assembly to request the swift enactment of a bill proposed to advance animal-free approaches in science.
The forum discussion entitled “An era that runs tests with novel technologies instead of animals” is hosted by the National Assembly Animal Welfare Forum and organized by Humane Society International/Korea, and Reps. Nam In-soon and Lee Joo-hwan. It takes place at the National Office Members’ Office Building from 2-4:30 p.m. on Feb. 8.
A number of domestic and overseas experts will be joining the discussion to share the past cases of public-private collaborative efforts in working to replace animal testing. The forum will start with HSI/Korea’s director of government affairs Borami Seo providing an introduction on the status on the PAAM Act—the Act on the Promotion of Development, Dissemination and Use of Alternatives to Animal Testing Methods. This will be followed by a session led by Dr. Lorna Ewart, chief scientific officer of Boston-based life science company Emulate, who will share examples of public-private cooperation in developing organ-on-a-chip technologies. Jae-ho Oh, director of the Korean Center for the Validation of Alternative Methods, will then provide a presentation of related activities.
In the closing discussion session led by Ewha Womans University Pharmaceutical Sciences Prof. Kyung Min-Lim, a range of experts will share their thoughts and ideas on non-animal test methods. The experts include:
Nam-geun Song, head of the Animal Welfare and Environment Policy Bureau at the Ministry of Agriculture, Food and Rural Affairs.
Jung-kwan Seo, a director with the Risk Assessment Division at the National Institute of Environmental Research. Young-ji Kim, a director at the Division of Regenerative Medicine Policy’s Regenerative Medicine Innovation Task Force at the Ministry of Health and Welfare.
Young-jin Song, a director with the Bio-Convergence Industry Division at the Ministry of Trade, Industry and Energy.
Tae-ho Lee, deputy director of the Bioscience Technology Division at the Ministry of Science and ICT.
Young-jin Ahn, director of the Clinical Trials Division at the Ministry of Food and Drug Safety.
Young-jae Cho, a professor at Seoul National University Bundang Hospital.
Bae-hwan Kim, chairman of the Korea Society for Alternatives to Animal Experiments.
HSI/Korea’s Borami Seo said: “As cases of public-private cooperation have proven critical in the process of developing many innovative technologies in the past, technological development through such cooperation is crucial in the case of animal-free testing. Korea recognizes the importance of animal-free testing and has actively conducted technology research efforts in this area. However, the lack of cooperative working structures among ministries and the absence of a legal basis have prevented public-private cooperative efforts from taking place, which has caused difficulties in nurturing the industry. By co-organizing this event, HSI/Korea is excited to provide an opportunity for related ministries to share their ideas and emphasize the importance of public-private cooperation, by opening a channel for communication towards the enactment of the PAAM Act.”
Dr. Lorna Ewart said: “With the advancement of human relevant technologies that are more predictive than two dimensional cell culture or animal testing, companies must be willing to invest in research and development, as well as commercialization efforts, while working hand-in-hand with regulatory agencies. To bring efficient, accurate and safe preclinical testing models to the world market, Korea must initiate and integrate these actions.”
Research and development efforts for creating and commercializing human analog models, organ-on-a-chip, organoid, 3D-printing-used tissue reconstruction, computer modeling and big data analysis have gained speed worldwide. Both the public and private sectors are encouraged to make investments to make technological development more effective and efficient.
Korea has also been working to support infrastructural expansion of animal-free testing methods by joining forces with centers for the validation of alternative methods in the United States, Japan, Canada and Europe. Yet despite this effort, problems of duplicating R&D budgets, difficulties of commercializing new technologies and the absence of a validation system due to the lack of cooperative working structures persist in Korea. The situation has drawn the National Assembly Budget Office and many experts to request more efficient R&D cycle management and administrative innovation.
Since consensus was reached on the need to advance a bill on promoting the development, dissemination and use of animal-free testing methods, a cross-ministerial discussion forum was held on the topic at the National Assembly in 2019, followed by the Korea Legislative Research Institute’s research study on the need for the bill the same year.
After expert opinions were gathered for such a bill to be drafted in 2020, two bills on promoting animal-free testing methods were proposed and are awaiting review at the National Assembly. The first was proposed by Rep. In-soon Nam in December 2020, and the second was proposed by Rep. Jeoung-ae Han two years later in December 2022.
HSI/Korea submits petition with over 66,000 signatures to support passage of PAAM Act
Humane Society International
SEOUL, South Korea—A petition to rally support for passage of a bill proposed to advance animal-free approaches in science and product testing has been delivered to the National Assembly by Humane Society International/Korea.
In a ceremony held on Jan. 31, HSI/Korea officially delivered the petition with more than 66,000 signatures to members of the National Assembly, with a request for swift enactment of the PAAM Act—the Act on the Promotion of Development, Dissemination and Use of Alternatives to Animal Testing Methods—which was first introduced in December 2020 by Rep. Nam. A second bill on the topic was also proposed in December 2022 by Rep. Han.
Reps. Hong-keun Park, Jeoung-ae Han, In-soon Nam and eight other lawmakers with the National Assembly Animal Welfare Forum, as well as key personnel from the Ministry of Food and Drug Safety, the Ministry of Environment and the Ministry of Science and ICT attended the ceremony.
HSI/Korea has been gathering signatures since August 2021 in a campaign co-hosted by Lush Korea that utilized major social media outlets and a screening of HSI’s “Save Ralph,” an award winning film about the story of a rabbit called Ralph who is used in a cosmetics testing facility. “Save Ralph” has won more than 40 awards including the Cannes Lions Grand Prix for Good award. Borami Seo, HSI/Korea’s director of government affairs, said: “In commemorating the Year of the Rabbit, we have delivered the voice of HSI/Korea’s ‘spokes-bunny’ Ralph and the people calling for support in the passage of this law to replace animal testing.”
Korean government statistics reveal that 4.8 million animals were used for testing in 2021, yet according to a public opinion survey by Realmeter on behalf of HSI/Korea, 81.6% of Koreans agree on the need for legislative support to develop and disseminate replacements for animal testing.
Across the world, the drive to replace animal testing and build new evaluation models and systems is seeing the acceleration of human analog models, organ-on-a-chip, organoid, 3D-printing-used tissue reconstruction, computer modeling and big data analysis.
Although Korea has made its own contributions in respect to this global trend, progress has been slow due to the lack of related laws and cooperative working structures among ministries. In particular, the lack of a central agency to direct the initiative to support non-animal methods has prevented systematic and efficient implementation of related policies. HSI/Korea believes that the central government needs to play a strong and active role in verifying, certifying and promoting new non-animal testing methods.
Rep. Hong-keun Park of the Democratic Party of Korea said: “As a co-representative of the Animal Welfare Forum, I feel responsible for the continued practice of cruel and unnecessary use of animal testing. We expect that the petition with signatures from more than 60,000 people will be able to call for attention to the passage of the bill. I will provide any support for the passage of the bill and cross-ministry cooperation on the matter.”
HSI/Korea’s Borami Seo said “This is a crucial time to discuss the two proposed bills that will promote and vitalize the scientific research and testing using new emerging, human-based approaches. Passage of these bills will be the stepping stone to further the replacement of animals in testing.”
Director of Korea Center for Validation of Alternative Animal Methods at the Ministry of Food and Drug Safety said “We are aware of the importance of the bill that replace animal testing and agree with its initiatives. As a government, we will to our best to provide support for its passage”
A joint public-private discussion forum co-organized by HSI/Korea will be held at the National Assembly on Feb. 8 to rally support for passage of the bill following the delivery of the petition.
Bill 70/2014, backed by Humane Society International, passed a plenary session vote in the Senate, advancing bill to final legislative step
Humane Society International
BRASILIA—After nearly a decade in the National Congress, Bill 70/2014, which aims to enact a federal ban on animal testing for cosmetics in Brazil, passed the Senate today. The amended bill, which represents the collaborative work of Humane Society International and the Brazilian Association of the Personal Hygiene, Perfumery and Cosmetics Industry, garnered the support of Sen. Alessandro Vieira, Sen. Eliziane Gama andSen. Nelsinho Trad. The Liberte-se da Crueldade Brazil campaign, launched in 2012, led by Humane Society International in Brazil in partnership with the NGO Te Protejo, handed in more than 1.6 million signatures to the President of the Senate demonstrating citizen support to encourage the swift vote of this bill, which has been dwelling in Congress for nearly a decade.
Humane Society International in cooperation with the Brazilian Association of the Personal Hygiene, Perfumery and Cosmetics Industry strengthened the bill language to reflect international best practices in non-animal testing methods. Stakeholders achieved a consensus, highlighting that cosmetics animal testing on products and their ingredients was unnecessary, leading to the unanimous vote of the amended bill, marking a significant milestone for animals used in laboratories in Brazil.
Antoniana Ottoni, public affairs specialist from HSI, said: ‘We’ve achieved a significant milestone today. After nearly a decade in Congress, we were finally able to pass this in the Federal Senate. We are very pleased to see this bill moving once again. This was a joint effort between Humane Society International, the Brazilian Association of the Personal Hygiene, Perfumery and Cosmetics Industry and the politicians who have supported this issue. We thank the president of the Senate for championing this bill, along with all senators who continue to reinforce this issue in Congress. We look forward to working with all stakeholders to move the bill swiftly through the final legislative stage to become law.”
Senator Nelsinho Trad said: “It is our duty to protect animals. I am happy to endorse this matter and with the movement of the Federal Senate in favor of the cause. Now, we urge colleagues in the Chamber of Deputies to analyze the substitutive text and approve it as soon as possible.”
The next step for this project to become a federal law will be a debate and vote in the Chamber of Deputies, which could make Brazil the 43rd country to ban animal testing for cosmetics.
Facts:
Animal testing for cosmetics can subject rabbits, guinea pigs and mice to eye/skin irritation, eye/skin corrosion, acute toxicity (LD50), and other tests s without pain relief. Consequences of this type of experimentation are permanent skin injuries, blindness, eye irritation, stress, intoxication and death.
Worldwide, there are already 42 countries that have banned animal testing for cosmetic purposes, including India, Norway, Switzerland, South Korea, Australia, Colombia, Mexico and those belonging to the European Union. At the national level, the Federal District and 13 states in Brazil have legislated through state laws to end these practices: São Paulo, Rio de Janeiro, Mato Grosso do Sul, Minas Gerais, Amazonas, Pará, Santa Catarina, Paraná, Pernambuco, Espírito Santo, Acre and Paraíba. However, Bill 70/2014 seeks to ban experimentation on animals for cosmetics at the federal level, thus including all states in the country.
More than 2,000 “cruelty-free” beauty brands are available worldwide. These companies produce safe products by using ingredients that have a history of safe use along with modern reliability assessment tools without the need for animals. HSI recommends reviewing the list of brands free of animal testing in Te Protejo Brasil.
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Media Contact: Antoniana Ottoni: +556181403636; aottoni@hsi.org
Humane Society International / Global
SEOUL—Humane Society International/Korea has won an “Outstanding Contribution to Society” award, given by the Korean Society for Alternative to Animal Experiments.
The award is sponsored by KSAAE every year to recognize individual academics and institutions and entities that contribute to the promotion of alternative approaches to animal testing. The award ceremony was held at the 3rd Asia Congress for Alternatives to Animal Experiments in Korea. Congress participants, along with representatives from South Korea, Japan, China, India, Europe, and USA joined in congratulating HSI/Korea on receiving the award.
HSI/Korea has been active in public awareness and legislative campaigns focusing on the chemical toxicity, medical and biologicals fields to remove obsolete animal tests and promote non-animal methods using state-of-the-art technologies. Even as interest in adopting human-biology relevant approaches increases worldwide, regulatory acceptance and use of such human-predictive methods remain slow in Korea.
HSI/Korea, director, government affairs Borami Seo said “We are thrilled to receive this “Outstanding Contribution to Society” award. HSI/Korea would like to share this honor with the many parties who supported our mission to promote animal testing replacement for better science. Right now, there is a bill, the Act on the Promotion of Development, Dissemination and Use of Alternatives to Animal Testing Methods in the national assembly and we urge the government to support this measure in the interest of Korean scientific communities and public health.”
Fans can vote online to help Save Ralph win internet’s top honor
Humane Society International
WASHINGTON, DC—Humane Society International announced today that Save Ralph has been nominated for best Public Service & Activism video in the 26th Annual Webby Awards. Hailed as the “Internet’s highest honor” by The New York Times, The Webby Awards, presented by the International Academy of Digital Arts and Sciences, is the leading international awards organization honoring excellence on the Internet.
Save Ralph is a stop-motion animation short film produced in several languages by Humane Society International (HSI) in support of its global campaign to end cosmetic testing on animals. Written and directed by Spencer Susser and produced by Jeff Vespa in partnership with HSI and the Arch Model studio of puppet maker Andy Gent, the film features HSI’s campaign spokesbunny Ralph, as he goes through his daily routine as a “tester” in a lab. HSI’s #SaveRalph campaign tackles the disturbing issue of animal testing in an original and unexpected way—using the story of one bunny to shine a light on the plight of countless rabbits and other animals suffering in laboratories around the world, engaging viewers to help ban animal testing for cosmetics. The English-language film features a star-studded cast including Oscar winner Taika Waititi as Ralph, along with Ricky Gervais, Zac Efron, Olivia Munn, Pom Klementieff and Tricia Helfer. Save Ralph was also produced in French, Portuguese, Spanish and Vietnamese, and subtitled in multiple other languages, to support HSI’s efforts to reach hearts and minds of consumers and lawmakers in Canada, Brazil, Chile, Mexico, Southeast Asia and beyond.
“Nominees like Save Ralph are setting the standard for innovation and creativity on the Internet,” said Claire Graves, president of The Webby Awards. “It is an incredible achievement to be selected among the best from the 13,500 entries we received this year.”
“We are absolutely thrilled that Save Ralph is being recognized by the Webby Awards. This nomination provides a fantastic opportunity for Ralph to continue shining a global spotlight on the cruelty of cosmetic testing on animals to a new audience and the need to ban this practice around the world,” said Donna Gadomski, Save Ralph executive producer and HSI senior director of external affairs.
“Save Ralph has had a tremendous impact on Humane Society International’s efforts to end cosmetic testing on animals globally since its premiere last April,” said Troy Seidle, Save Ralph executive producer and HSI vice president of research and toxicology. “This film has motivated millions of people around the world to sign HSI’s petition to outlaw this cruel and obsolete practice, propelling Mexico to become the first North American country to ban cosmetic testing on animals, and is helping advance our legislative efforts in several other countries. We’re excited that the Webby recognition may help continue this momentum.”
As a nominee, Save Ralph is also eligible to win a Webby People’s Voice Award, which is voted online by fans across the globe. From now until April 21st, Save Ralph fans can cast their votes at Webby Awards People’s Voice .
Winners will be announced on Tuesday, April 26, 2022, and honored in a star-studded show at Cipriani Wall Street. Winners will have an opportunity to deliver one of The Webby Awards’ famous 5-Word Speeches. Past 5-Word Speeches include: Steve Wilhite’s “It’s Pronounced “Jif” not ‘Gif’; NASA’s “Houston We Have A Webby”; and Solange’s “I Got Five On It.”
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Media contact: Cassie Bodin-Duval, international coordinator in media relations: cbodinduval@hsi.org
Humane Society International / Africa
South Africa is the largest cosmetics market on the continent, where animal testing for cosmetics is still legal.
Humane Society International / Europe
In the face of mounting testing demands by European chemical authorities that could come at a devastating cost to animals in laboratories, viral sensation Ralph, spokes-bunny for Humane Society International, has arrived in Europe to rally citizens around a vision of #SafetyWithoutSuffering. Ralph gives voice to HSI’s position that chemical safety and animal welfare are not mutually exclusive, rather the two advance together by embracing modern non-animal tools that are better at modelling human physiology than 60- to 80-year-old tests on rabbits and rodents.
“Save Ralph” is an award-winning mockumentary that follows the daily routine of a “tester” named Ralph, using the story of one bunny to shine a light on the plight of all animals in toxicology laboratories. While Ralph is animated, the suffering that animals like him are enduring right now across Europe as a result of government-required chemical testing is all too real. In fact, the European Chemicals Agency is even requesting new animal tests for substances used only in cosmetics, in blatant disregard for the European Union’s longstanding ban on animal testing for cosmetics. Watch the video.
Troy Seidle, Humane Society International’s vice president for research and toxicology, says: “Ralph’s story is a sobering reminder that the fight to end animal testing is still far from over, and even in the EU, celebrated victories like the cosmetics animal testing ban are at risk of being undone by chemical regulators’ addiction to animal testing data. It’s also disheartening to see the European Green Deal used to greenwash proposals to expand animal testing requirements when it’s clear that state-of-the-art non-animal approaches are more likely to deliver real progress for people, animals and our planet.”
Ralph’s arrival comes on the heels of a nearly unanimous resolution by the European Parliament calling for an ambitious and comprehensive European Commission action plan to fully transition the EU away from animal use in testing, research and education. Such a plan is urgently needed to elevate the goal of replacing animal use and ensure it is applied consistently across a wide range of EU legal and funding instruments, including regulations governing chemicals, cosmetics and hazard labelling. Earlier this week, ECHA Director Bjorn Hansen stated before the Parliament that, “It’s a total win-win-win-win situation for all parties involved if we would be able to move away from animal tests. It would mean that we would be able to get results about the undesirable effects of chemicals much faster.”
Humane Society International invites EU citizens who are moved by Ralph’s story, and who wish to see the Green Deal implemented in a way that doesn’t harm millions of animals, to join its #SafetyWithoutSuffering campaign.
Fast facts:
The EU’s chemicals law “REACH” imposes a rigid checklist of testing requirements, many of which involve force-feeding or otherwise exposing rodents, fish or other animals to unrealistic doses of a chemical for periods of one week to two years, without any pain relief. Some of the required experiments consume between 1,300 and 2,600 animals per chemical tested.
A recent analysis found that 63 REACH-registered chemicals used only in cosmetics were subject to 104 new animal tests after the EU Cosmetic Regulation bans came into force. HSI estimates that these tests may have subjected upwards of 25,000 rabbits, mice, rats and other animals to a combination of eye and skin irritation, skin allergy, acute lethal poisoning, reproductive and developmental toxicity, and other tests. If the EU’s approach does not evolve, the number of animals who could be subject to new testing for the additional 3,206 REACH-registered chemicals with cosmetics and other uses could soar into the hundreds of thousands.
HSI’s “Save Ralph” film features an all-star international cast including Taika Waititi, Ricky Gervais, Zac Efron, Olivia Munn, Pom Klementieff, Tricia Helfer and others. Within weeks of its April 2021 launch, “Save Ralph” went viral worldwide, with more than 150 million social media views, over 740 million tags on TikTok, and nearly five million signatures on HSI petitions.
“Save Ralph” has been selected in more than one dozen film festivals in Europe and across the world, including four Oscar-qualifiers, and has received multiple accolades. “Save Ralph” was recently awarded best animated film at the Roma Creative Contest.
HSI’s star-studded film Save Ralph propels bill to victory
Humane Society International / Mexico
MEXICO CITY—Mexico’s Senate today gave its final and unanimous support to a federal bill to ban animal testing for cosmetics, making it the first country in North America and the 41st country globally to do so. The new law also bans the manufacture, import and marketing of cosmetics tested on animals elsewhere in the world. Humane Society International/Mexico and ONG Te Protejo whose multi-year #BeCrueltyFree Mexico campaign championed the bill, welcomed the ban jointly stating, “We are thrilled to see Mexico become the first country in North America to outlaw cosmetic animal testing, and commend our bill sponsor Senator Ricardo Monreal, and all congressmen and women for voting to end cosmetic animal testing in Mexico.”
Antón Aguilar, executive director of Humane Society International/Mexico, said: “We thank the Mexican Government for showing leadership on this important issue, and we will continue to work with them to implement the commitments and enforce a robust ban. This is a monumental step forward for animals, consumers and science in Mexico, and this ground-breaking legislation leads the way for the Americas to become the next cruelty-free beauty market, and brings us one bunny-leap closer to a global ban.”
Legislative momentum in Mexico was strongly influenced by HSI’s stop-motion animated film Save Ralph, the heartbreaking story of a rabbit “tester,” who was brought to life by a star-studded multinational and multilingual cast. The HSI film went viral worldwide, with more than 150 million social media views, over 730 million tags on TikTok, and generating more than 1.3 million petition signatures in Mexico.
Actress and advocate Rosario Dawson, who voiced Bonnie in the Spanish version of the Save Ralph film, added: “I was delighted to lend my voice to Humane Society International’s campaign to abolish animal testing for cosmetics, and could not be more proud to see the impact of #SaveRalph in leading Mexico to become the first country in North America to go cosmetics cruelty-free.”
The bill is also embraced by Lush, Unilever, P&G, L’Oréal, Avon and others in the beauty industry, who are working with HSI globally through the Animal-Free Safety Assessment (AFSA) toward policy alignment, and training measures to support smaller companies and government authorities in transitioning from animal testing to state-of-the-art non-animal methods, which are readily available and better at assuring human safety than the animal tests they replace.
With the addition of Mexico, animal testing for cosmetics is officially already banned in 41 countries, as well as 10 states in Brazil and seven in the United States. Three other U.S. states—New Jersey, Rhode Island and New York—are currently considering similar bills, and federal bills are pending reintroduction in both the U.S. and Canada.
Dove and The Body Shop have joined PETA, Cruelty Free Europe, Humane Society International/Europe, Eurogroup for Animals and the ECEAE (representing a total of 100 member organisations from 26 EU member states*) to urgently mobilise 1 million European citizens and save cruelty-free cosmetics in Europe, following threats to Europe’s longstanding ban on animal testing for cosmetics.
In 2004, after decades of campaigning by consumers, animal protection organisations and several companies, the European Union banned the testing of cosmetics products on animals. In 2009, it prohibited tests for cosmetics ingredients and, finally, in 2013 it prohibited the sale of cosmetics that had been tested on animals. The EU’s approach became the blueprint for regulatory change in countries around the world.
ECHA is proposing new animal testing on ingredients that are known to be safe.
Yet, recent test requirements from the European Chemicals Agency (ECHA) effectively destroy the bans and threaten the additional progress the European Parliament has been boldy calling for since 2018 – a global ban on all animal testing for cosmetics by 2023.
ECHA is calling for new animal testing on ingredients that have been safely used by consumers and handled safely in factories for many years – even those solely used for cosmetics. If this goes ahead, millions more animals could be subjected to cruel tests when there are other ways to generate safety data.
The time to act is now.
The two beauty brands have come together with NGOs to galvanise consumers to take action to save Europe’s ban on animal testing by signing a European Citizens Initiative – a petition-like mechanism for EU Citizens to help shape the EU by calling on the European Commission to propose new laws.
Animal testing for cosmetics is not necessary to ensure safety thanks to modern, human-relevant, non-animal scientific methods, which safety scientists have been developing and using for decades.
Speaking with a united voice to end animal testing for beauty products, The Body Shop, Dove and animal protection organisations are calling on consumers to sign a European Citizens Initiative, demanding that the European Commission:
1. Protect and strengthen the cosmetics animal testing ban
Initiate legislative change to achieve consumer, worker and environmental protection for all cosmetics ingredients without new tests with animals for any purpose at any time.
2. Transform EU chemicals regulation
Ensure human health and the environment are protected by managing chemicals without the addition of new animal testing requirements.
3. Modernise regulatory science in the EU
Commit, before the end of its current term of office, to a legislative proposal plotting a road map to phase out all animal testing in the EU.
Together, they aim to get to 1 million signatures in the fastest time ever for a European Citizens Initiative – sending a clear message that ECHA’s demands for new testing break with the policy of animal testing as a last resort, backed by the European Commission, and break the wishes of EU citizens.
But they can’t do it alone.
European citizens can sign the Initiative here and tell the Commission they won’t accept broken promises from Europe, or regulations that mean animals suffer and die for cosmetics.
Joint animal protection groups state: “Polls show that three quarters of adults in EU member states agree that animal testing for cosmetic products and their ingredients is unacceptable in all circumstances, and 70% back a phase-out plan for all animal testing. It’s sad that once again we have to fight a battle that Europe’s citizens thought they had already won, but with a successful European Citizens Initiative, we can make decision-makers listen, protect the ground-breaking bans and secure concerted action to end the suffering of animals in EU laboratories for good**:
Dove has spent 15 years working to change the beauty industry for the better, starting with ‘Campaign for Real Beauty’ and launching the world’s biggest self-esteem programme. As a proudly certified cruelty-free brand, Dove has supported global bans to permanently end animal testing everywhere in the world, working alongside lawmakers, animal protection organisations and like-minded companies to achieve this goal.
Firdaous El Honsali, Senior Director of Global Communications and Sustainability at Dove, says: “At Dove, we stand passionately against animal cruelty. We strongly believe that there is no role for animal testing for beauty products or their ingredients and have pioneered safe and humane alternatives to assess the safety of products and ingredients for many years. This commitment drives us to take urgent action to protect the ban against animal testing in the EU. Together with our partners, The Body Shop and leading animal protection groups, we urge both our peers in the beauty industry and the general public to lend their voice in the fight to end animal testing in the EU once and for all by signing this European Citizens Initiative.”
The Body Shop has been campaigning relentlessly against the practice of animal testing for cosmetics since 1989 – helping to lead the charge towards the current ban in Europe.
Christopher Davis, Global CSR and Activism Director, The Body Shop International, adds: “The Body Shop was the first global beauty brand to fight against animal testing in cosmetics and this commitment has been at the forefront of our activist campaigns for over three decades. Our work with our campaign partners Cruelty Free International led to the original European Union ban in 2013. Today, we are calling the EU – home to the world’s largest cosmetics market – to stick to the trailblazing promise they made. We are proud to collaborate with Dove and speak as one voice, along with all those working towards a global end to animal testing for cosmetics, in support of this European Citizen’s Initiative.”
EU timeline on animal testing
2004: EU implements a ban on animal testing for finished cosmetic products.
2009: A ban on animal testing for cosmetic ingredients and combinations of ingredients is introduced as well as a marketing ban for all human health effects with the exception of repeated-dose toxicity, reproductive toxicity and toxicokinetics.
2013: A complete marketing ban for cosmetics containing ingredients tested on animals strengthens the existing bans.
2018: European Parliament adopts a resolution calling for a global ban on animal testing – establishing Europe’s role as a world leader in the fight against animal cruelty.
2021: In recent years ECHA has called for tens of thousands of animals to be used in cosmetics ingredients tests
NOTES TO EDITORS
*Animal protection organisations behind the European Citizens Initiative:
People for the Ethical Treatment of Animals and its affiliates in Germany, France and the Netherlands
Cruelty Free Europe
Humane Society International/Europe and its affiliates in Germany, Italy, Poland and Romania
Eurogroup for Animals
European Coalition to End Animal Experiments
**A European-wide survey among the public to gauge perceptions of animal testing in the EU.