MONTREAL—Canada Goose has today announced that it will end the use of all fur in its products. The brand will end the purchase of fur by the end of 2021 and end manufacturing products with fur by the end of 2022.

Rebecca Aldworth, Humane Society International/Canada’s executive director, responds: “We applaud Canada Goose for taking this compassionate and fashion-forward decision to end its relationship with fur. This is an historic moment in the fight to end cruel fur fashion. Canada Goose’s trademark parka jackets with coyote fur trim can now be replaced with fur-free garments that symbolise sustainable, cruelty-free fashion fit for the twenty first century consumer. This is a major step forward for animal protection and also a sign of changing consumer habits. Clearly, the future of fashion is fur free.”

ENDS

Media Contact: Wendy Higgins, director of international media: whiggins@hsi.org